Display card



p 1932- J. M. FROWENFELD 1,377,840

DISPLAY CARD Filed Feb. 4. 1951 v IVTOR. s angg. 3W L. wxwrfe c W A 'ATTORNEY.

Patented Sept. 20, 1932 UNITED T S JAMES M. FROWENFELD, or new YO K, Y.

7 inset. CARD. 7

Application filed February 4, 1931. Seria1,1l'0. 513,239.

This invention relates'to display or sample cards of the type on which the articles to be displayed are held in position by means of a securing string.

One form of such'card now inv common use has a series of holes punched therein through which the securing string, usually an elastic cord, is threaded to provide a series of loops on the front of the card in which loops the 10 articles are held. I

The stringing of this type of card is slow 7 and difficult since the cord must be threaded carefully through the series of holes, passing alternately from the back to the front of the card. This increases the cost both of manufacture and of assembly.

A further disadvantage of this form is that the loops are all'connected together so that the loosening 0r tightening of one loop will g faffect all the others.

It is an object of my invention to devise a form of card wherein the securing string may be more easily and quickly applied than by the threading method of the prior art. 2e Another object of the invention is to form the string into a series of loops each of which is maintained independently in position, whereby the removal of an article from one loop will not loosen the entire string.

My invention, broadly considered, involves the arrangement of a card having a seriesof perforations, the securing string being adapted to be applied from one side only of the card and having portions which project through the perforations to the other side of the card to form loops, there being means on the card for maintaining the string in a desired position relatively. to the perforations' Other novel and distinctive features of the 40 invention will appear from the following description thereof, reference being had to the accompanying drawing, in which: .i

Figure 1 is a view of the front face of a card embodying the invention, partly broken away, and showing one of the tongues bent back out of the plane of the card;

Fig. 2 is a vertical section taken on the line 2-2 of Fig. 1; Fig. 3 is a horizontal section on the line 33 ofFigl;

Fig.4 is an enlarged section taken on the line4-'4 of Fig. 1'; and,

I Fig. 5' is a fragmentary View iof the'back of thecard.

Referring now to the drawing, 1 indicates the'body of the card which may be of any. L suitable material, and. of any desired shapeand size. 2 is a securing string which con-' sists of a single piece of cord, preferably elastic cord. A series of partial perforations 3 are formed in the card leaving a plurality of integral tongues 4L and connecting portions 5 in the body of the card. The tongues 4: are preferably of 'substantially--V+shape, and they may bedisposed'in two rows, one above the o5 other with the alternate tongues of each row pointing in opposite directions. This pre ferred arrangement prevents weakening the card along the line of the baseof the tongues. I I prefer to use partialpreforations with inte'gral tongues, but it. should be understood that I may use whole perforations, and add separate tongues thereto, to accomplish the same results. V I v, c

When applying the string, the tongues 4 are'bent back out of the plane of the card, as seen in Fig. 4, to form openings in the card. The securing string2 is then applied to the backof the card and. drawn through the spaces between the bent tongues and the back of the card, the tongues being then bent back into the plane of the card to their initialpositions. .This projects portions offthe'string through the openings on to the front of the card to form a series of loops6 thereon. The bending of the tongues may be done by hand or byany suitable appliance. It will be seen from the foregoing description" that the string 2 is applied entirely from oneside of I the card only, thus distinguishing from prior 9 cards in Twhich the string is threaded through holes and passes alternately from one side to the other of the card.' v r The tongues 4, whenybent back to their original positions, grip the loops .6 at their sides and firmly bind the same in relatively fixed position; The loops, of course, are ad-'i justable to any size required to permit the insertion of the particular article to be dis{ Played, as for example, the pencil 7.

With a card of the character described, the application of the string or flexible securing member is greatly simplified and involves little eliort. Furthermore, the removal of one or more of the articles will not loosen the grip of the tongue t on the particular loop 6, and the remainingarticles are undisturbed. Consequently it is a very simple matter to remove any article from the card and replace it with another when desired.

While I have set forth .as apart of any invention the feature whereby the loops are held in adjusted positions, it should be Linden stood that the essential. feature of the invention is the arrangement of the card so that the securing cord may lie on one side of the card and be eXposed for use onthe-reverse side ot the card by means of the tongues and partial perforations.

Various modifications in the construction herein described may be made by those skilled in the art withoutdeparting vfrom the scope of the invention as defined in the appended claims. v

What I claim is 1. A display card provided with a series of spaced openings each having side walls,

a tongue-likemem-ber for each opening. substantially overly ngthe opening and having a one end secured to the card and itsopposite end free, and a cord on one side face of the "attached to the card and having sides, an.d

a cord-like member engaged with one side face of the card and having loops extending outwardly from the opposite side face of the card, the ends of the loops being wedgingly engaged .betweenthe sides of the cord-securing members and the adjacent side walls of.

the openings. v

3-. A display card provided with two spaced series of openings, the respective "openings'of the two series being .alined and 'tonguelike members of each series extendeach. having side walls, a tonguedike member for each opening substantially overlying the same and having one end secured to the card and the other end tree, the alternate ing in opposite directions, and a cord-like member for each series on one side face of the card andhaving loops extendingfloutwardly from the opposite side taceofthe .card and overlying the adjacent side .faces of thetongues, the ends of the loops being Wedgingly engaged between the sides of the tongues and the adjacent side walls of the openings.

.tions.

4. A display card provided with openings, a cord-securing member associated with each of said openings, and a cord-like element disposed on one side face of the card and having an article holding loop portion extending through each of the openings and frictionally engaged with the cord-securing member whereby to independently hold each of the loop portions against movement upon removal of the articles from the other loop por- Signed at New York city, in the county of New York and State of New York.

JAMES M. FROWENFELD. 

